AI Insights · Timothy · October 2022
Top 5 Social Networking Apps Performance in Kenya Q3 2022
In Q3 2022, the top social networking apps in Kenya showed varied performance in terms of downloads, revenue, and active users, with Facebook maintaining a strong lead.
During the third quarter of 2022, the social networking landscape in Kenya was marked by significant activity among the top five apps. Data from Sensor Tower provides insights into the performance of these applications across both iOS and Android platforms.
Skype from Skype Communications S.a.r.l experienced fluctuations in weekly revenue, peaking at around $449 in early July. Downloads showed a slight upward trend, reaching approximately 3.2K in early August. Active users remained relatively stable, hovering around 23K to 24K throughout the quarter.
Hashtag Expert: AI Captions by Whistle Studios LLC saw a notable increase in revenue, peaking at $326 in late August. Weekly downloads were modest, generally staying between 100 and 150. Active users showed a steady growth, starting from 229 in late June and rising to 340 by the end of September.
Status Saver for WA Story Save, published by Edgard Chammas, had a consistent revenue stream, with weekly earnings peaking at $135 in mid-September. Downloads were quite variable, with a significant spike reaching over 23K in late August. This app also saw a substantial increase in active users, peaking at approximately 94K in late August.
Facebook, by Meta Platforms, Inc., maintained its dominance with weekly downloads frequently surpassing 100K, peaking at 300K in late August. The app's revenue remained relatively stable, with minor fluctuations around $140 to $210. Active users consistently stayed above 10M, showing the app's strong user base in the region.
Status Saver Video Photo Save from Polar Bear Applications & Mobile Games Inc witnessed a steady revenue stream, peaking at $146 in early July. Downloads were modest, generally around 500 per week, with a peak of 643 in early August. Active users remained stable, ranging from approximately 9.3K to 10.1K throughout the quarter.
These insights highlight the varied performance of the top social networking apps in Kenya, with Facebook clearly leading in terms of downloads and active users. For more detailed insights, visit Sensor Tower.